The end of competitive advantage how to keep your strategy moving as fast as your business

McGrath, Rita Gunther.

The end of competitive advantage how to keep your strategy moving as fast as your business - Boston Harvard Business Review Press 2013 - xi,203p.

Includes bibliographical references.

Chances are the strategies that worked well for you even a few years ago no longer deliver the results you need. Dramatic changes in business have unearthed a major gap between traditional approaches to strategy and the way the real world works now.

9781422172810


Strategic planning.

658.4012MCG