Jamming the art and discipline of business creativity

Kao, John J.

Jamming the art and discipline of business creativity - New York HarperBusiness 1996 - xx, 204 p. ; 22 cm.

Includes index.

In today's competitive environment, creativity is no longer an option. Companies that understand how to manage creativity in their people, organize for creative results and willingly implement good new ideas will triumph.

9780887308642


Creative ability in business.

650.1KAO