Start with why: how great leaders inspire everyone to take action

Sinek, Simon

Start with why: how great leaders inspire everyone to take action - New York Penguin group 2009 - x, 246 p. : ill. ; 22 cm

Bibliographical references

In studying the leaders who have had the greatest influence in the world, Simon Sinek discovered that they all think, act, and communicate in the exact way-and it's the complete opposite of what everyone else does. Sinek calls this powerful idea The Golden Circle, and it provides a framework upon which organisations can be built, movements can be led and people can be inspired and it all starts with WHY

9781591842804


Leadership

658.4SIN