The Social License how to keep your organization legitimate
Morrison, John.
The Social License how to keep your organization legitimate - New York Palgrave Macmillan. 2014 - xiii, 187P.
Includes index
A distinctive and direct guide to legitimacy in business, focusing on the new benchmark of a 'Social License to Operate'. Featuring case studies of what is and isn't working, this book explains how business owners and CSR professionals can integrate legitimacy into the heart of their company strategy, beyond CSR and good PR.
9781137370716
Social license
658.408MOR
The Social License how to keep your organization legitimate - New York Palgrave Macmillan. 2014 - xiii, 187P.
Includes index
A distinctive and direct guide to legitimacy in business, focusing on the new benchmark of a 'Social License to Operate'. Featuring case studies of what is and isn't working, this book explains how business owners and CSR professionals can integrate legitimacy into the heart of their company strategy, beyond CSR and good PR.
9781137370716
Social license
658.408MOR