How organizations develop activists civic associations and leadership in the 21st century
Han, Hahrie.
How organizations develop activists civic associations and leadership in the 21st century - Oxford Oxford University Press 2014 - xlii, 231p. ; 25 cm
Includes bibliographical references (pages 213-220) and index.
Why are some civic associations better than others at getting--and keeping--people involved in activism? From MoveOn.org to the National Rifle Association, Health Care for America Now to the Sierra Club, membership-based civic associations constantly seek to engage people in civic and political action. What makes some more effective than others?
9780199336777
Public interest groups--United States--Management
322.4HAN
How organizations develop activists civic associations and leadership in the 21st century - Oxford Oxford University Press 2014 - xlii, 231p. ; 25 cm
Includes bibliographical references (pages 213-220) and index.
Why are some civic associations better than others at getting--and keeping--people involved in activism? From MoveOn.org to the National Rifle Association, Health Care for America Now to the Sierra Club, membership-based civic associations constantly seek to engage people in civic and political action. What makes some more effective than others?
9780199336777
Public interest groups--United States--Management
322.4HAN