Design thinking new product development essentials from the PDMA

edited by Michael Luchs, Scott Swan, Abbie Griffin

Design thinking new product development essentials from the PDMA - Hoboken, New Jersey John Wiley & Sons Inc [2015] - xvi,431p.:ill.;24cm

Includes bibliographical references and index.

Develop a more systematic, human-centered, results-oriented thought process

9781118971802


Product design.

658.5752 DES