The lean startup (Record no. 1639)

MARC details
000 -LEADER
fixed length control field 01500nam a2200169Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250117103531.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780670921607
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.1RIE
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Ries, Eric
245 #4 - TITLE STATEMENT
Title The lean startup
Remainder of title how constant innovation creates radically successful business
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London
Name of publisher, distributor, etc. Penguin
Date of publication, distribution, etc. 2011
300 ## - PHYSICAL DESCRIPTION
Extent 320 p. ; 22 cm.
500 ## - GENERAL NOTE
General note Includes bibliographical references and index.
520 ## - SUMMARY, ETC.
Summary, etc. "Most startups are built to fail. But those failures, according to entrepreneur Eric Ries, are preventable. Startups don?t fail because of bad execution, or missed deadlines, or blown budgets. They fail because they are building something nobody wants. Whether they arise from someone?s garage or are created within a mature Fortune 500 organization, new ventures, by definition, are designed to create new products or services under conditions of extreme uncertainly. Their primary mission is to find out what customers ultimately will buy. One of the central premises of The Lean Startup movement is what Ries calls "validated learning" about the customer. It is a way of getting continuous feedback from customers so that the company can shift directions or alter its plans inch by inch, minute by minute. Rather than creating an elaborate business plan and a product-centric approach, Lean Startup prizes testing your vision continuously with your customers and making constant adjustments"-
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element New business enterprises.
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        UONGOZI Institute Resources Centre - Dar es Salaam UONGOZI Institute Resources Centre - Dar es Salaam 01/17/2025   658.1RIE 001655 01/31/2025 01/17/2025 Book