Hit makers (Record no. 7257)

MARC details
000 -LEADER
fixed length control field 01208nam a2200169Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250117103851.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250117s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780141981598
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 306.3THO
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Thompson, Derek.
245 #0 - TITLE STATEMENT
Title Hit makers
Remainder of title how things become popular
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London
Name of publisher, distributor, etc. Allen Lane
Date of publication, distribution, etc. 2017
300 ## - PHYSICAL DESCRIPTION
Extent 1 online resource (344p.) : ill. (black and white).
500 ## - GENERAL NOTE
General note Includes bibliographical references and index.
520 ## - SUMMARY, ETC.
Summary, etc. Drawing on ancient history and modern headlines - from vampire lore and Brahms's Lullaby to Instagram - Thompson explores the economics and psychology of why certain things become extraordinarily popular. With incisive analysis and captivating storytelling, he reveals that, though blockbuster films, Internet memes and number-one songs seem to have come out of nowhere, hits actually have a story and operate by certain rules. People gravitate towards familiar surprises: products that are bold and innovative, yet instantly comprehensible.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element SOCIAL SCIENCE / Anthropology / Cultural & Social; Consumption (Economics); Popularity -- Social aspects; Marketing -- Social aspects; SOCIAL SCIENCE / Popular Culture; Popular Culture
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        UONGOZI Institute Resources Centre - Dar es Salaam UONGOZI Institute Resources Centre - Dar es Salaam 01/17/2025   306.3THO 007644 01/31/2025 01/17/2025 Book