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The imagination machine how to spark new ideas and create your company's future

By: Material type: TextTextPublication details: Boston, Massachusetts Harvard Business Review Press 2021Description: viii,201p.:ill.col.ill.;25cmISBN:
  • 9781647820862
Subject(s): DDC classification:
  • 153.35 REE
Summary: We need imagination now more than ever - to find opportunities in adversity, rethink our businesses, and discover new paths to growth. Yet too many companies have lost their ability to imagine. What is this mysterious capacity? How does imagination work? And how can organizations keep it alive and harness it systematically?
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Item type Current library Call number Status Barcode
Book Book UONGOZI Institute Resources Centre - Dodoma 153.35 REE (Browse shelf(Opens below)) Available URD001882

Includes Index

We need imagination now more than ever - to find opportunities in adversity, rethink our businesses, and discover new paths to growth. Yet too many companies have lost their ability to imagine. What is this mysterious capacity? How does imagination work? And how can organizations keep it alive and harness it systematically?

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