The power of bad and how to overcome it

By:

John, Tierney

Material type: Text

TextPublication details: London Penguin Books 2019Description: 325pISBN:

9781846147593

Subject(s):

Positive psychology

DDC classification:

150.19LAN

Summary: The answer is the negativity bias - or in other words, the power of bad. As John Tierney and Roy F. Baumeister show, we are wired to react to bad events more strongly than good ones. It makes sense in evolutionary terms, but in our modern world the lure of bad is more powerful than ever. It governs our moods, drives marketing and dominates the news. It can explain everything from why wars start or couples divorce, to why we mess up job interviews or feud with neighbours.

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Holdings
Item type	Current library	Call number	Status	Barcode
Book	UONGOZI Institute Resources Centre - Dar es Salaam	150.19LAN (Browse shelf(Opens below))	Available	008163

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Previous								Next
Previous	131.337 CAR How to stop worrying and start living time-tested methods for conquering worry	136.497RIE The lonely crowd a study of the changing American character	138.5JOH Memory and identity personal reflections	150.19LAN The power of bad and how to overcome it	150.72COZ Methods in behavioral research	150.72MAR Essentials of research design and methodology	150 MAS A theory of human motivation	Next

Includes index

The answer is the negativity bias - or in other words, the power of bad. As John Tierney and Roy F. Baumeister show, we are wired to react to bad events more strongly than good ones. It makes sense in evolutionary terms, but in our modern world the lure of bad is more powerful than ever. It governs our moods, drives marketing and dominates the news. It can explain everything from why wars start or couples divorce, to why we mess up job interviews or feud with neighbours.

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