TY  - BOOK
AU  - McCormack, Mark H.
TI  - What they don't teach you at Harvard Business School
SN  - 9781781253397
U1  - 650.1McC 
PY  - 1984///
CY  - Toronto
KW  - Success in business
N2  - Mark H. McCormack, one of the most successful entrepreneurs in American business, is widely credited as the founder of the modern-day sports marketing industry. On a handshake with Arnold Palmer and less than a thousand dollars, he started International Management Group and, over a four-decade period, built the company into a multimillion-dollar enterprise with offices in more than forty countries
ER  -