TY  - BOOK
AU  - Ramirez, Rafael.
TI  - Strategic re framing: the oxford scenario planning approach
SN  - 9780198745693
U1  - 658RAF 
PY  - 2016///
CY  - Oxford
PB  - Oxford University Press
KW  - Strategy
N1  - Includes index
N2  - This book aims to become the premier guide on how to do scenario planning to support strategy and public policy. Co-authored by three experts in the field, the book presents The Oxford Scenario Planning Approach (OSPA). The approach is both intellectually rigorous and practical. Methodological choices and theoretical aspects in practice are detailed in reference to the relevant literatures and grounded in 6 case studies the authors have been involved with
ER  -