TY  - BOOK
AU  - Jonah Berger
TI  - Contagious: How to Build Word of Mouth in the Digital Age
SN  - 978-1471111709
U1  - 658.8342 BER 
PY  - 2014///
CY  - London
PB  - Simon & Schuste
KW  - Social Currency
N1  - Includes Index 235p
ER  -