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003 UONGOZI
005 20250717095707.0
008 250717b |||||||| |||| 00| 0 eng d
020 _a9780262046060
040 _cUONGOZI
082 _a658.456KAN
100 _aGerald, Kane.
245 4 _aThe transformation myth:
_bleading your organization through uncertain times
260 _aCambridge
_bThe Mit Press
_c2021
300 _axx, 226p. : ill. ; 24 cm.
500 _aIncludes bibliographical references (pages 205-216) and index.
520 _aWhen COVID-19 hit, businesses had to respond almost instantaneously--shifting employees to remote work, repairing broken supply chains, keeping pace with dramatically fluctuating customer demand. They were forced to adapt to a confluence of multiple disruptions inextricably linked to a longer-term, ongoing digital disruption. This book shows that companies that use disruption as an opportunity for innovation emerge from it stronger. Companies that merely attempt to "weather the storm" until things go back to normal (or the next normal), on the other hand, miss an opportunity to thrive.
650 _aCrisis management.
942 _cBK
_2ddc
999 _c10858
_d10858