000 01068nam a2200169Ia 4500
005 20250117103617.0
008 250117s9999 xx 000 0 und d
020 _a97814221877395
082 _a658.4/012LAF
100 _aLafley, A. G.
245 0 _aPlaying to win
_bhow strategy really works
260 _aBoston
_bHarvard Business Review Press
_c2013
300 _a260p. : ill. ; 25 cm.
500 _aIncludes bibliographical references (pages 239-243) and index.
520 _aA.G. Lafley, former CEO of Procter & Gamble, in close partnership with strategic adviser Roger Martin, doubled P&G?s sales, quadrupled its profits, and increased its market value by more than
_100 billion in just ten years. Now, drawn from their years of experience at P&G and the Rotman School of Management, where Martin is dean, this book shows how leaders in organizations of all sizes can guide everyday actions with larger strategic goals built around the clear, essential elements that determine business success?where to play and how to win.
650 _aProcter & Gamble Company.
999 _c2926
_d2926