000 00332nam a2200109Ia 4500
005 20250117103655.0
008 250117s9999 xx 000 0 und d
110 _aHarvard Business Review
245 0 _aHarvard Business Review
_bthe new basics of marketing
260 _aHarvard
_bHarvard Business Press
_cJuly-August 2014
300 _a132p.
999 _c4034
_d4034