Handbook of marketing strategy

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Material type: Text

TextPublication details: Cheltenham Northampton 2012Description: xx, 504 p. : ill. ; 26 cmISBN:

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Holdings
Item type	Current library	Call number	Status	Barcode
Book	UONGOZI Institute Resources Centre - Dar es Salaam	658.8/02HAN (Browse shelf(Opens below))	Available	003697

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Previous	658.5752 QUI Design leadership ignited elevating design at scale	658.7 DYE Collaborative advantage : winning through their extended enterprise supplier networks /	658.8 Manufacturing the employee management knowledge from the 19th to 21st centuries	658.8/02HAN Handbook of marketing strategy	658.8/02KIM Blue ocean strategy how to create uncontested market space and make the competition irrelevant	658.8/02KIM Blue ocean strategy how to create uncontested market space and make the competition	658.8/27LUR Brands the logos of the global economy	Next

Includes bibliographical references and index.

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