Intelligent business alliances how to profit using today?s most important strategic tool

Material type: Text

TextPublication details: New York Times Business 1996Edition: 1st edDescription: xx, 251 p. : ill. ; 24 cmISBN:

9781400048762

Subject(s):

Strategic alliances

DDC classification:

658/.044SEG

Summary: Alliances between companies have become a major competitive tool, allowing companies to exploit their complementary. However, many comapnies mishandle their alliances, wasting money, time, and effort. Now, international business consultant Larraine D. Segil shows how to establish and manage profitable alliances

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Holdings
Item type	Current library	Call number	Status	Barcode
Book	UONGOZI Institute Resources Centre - Dar es Salaam	658/.044SEG (Browse shelf(Opens below))	Available	000573

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Includes bibliographical references (p. [235]-238) and index

Alliances between companies have become a major competitive tool, allowing companies to exploit their complementary. However, many comapnies mishandle their alliances, wasting money, time, and effort. Now, international business consultant Larraine D. Segil shows how to establish and manage profitable alliances

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